Fresh off winning approval for an $85 billion deal to buy Time Warner, AT&T is readying the rollout of a new “skinny” streaming bundle with an alluring price point for mobile customers — free!
Not a current AT&T mobile customer? No worries, you’ll be able to buy the over-the-top (OTT) streaming service for just $15/month when it launches in the coming weeks.
Introducing ‘AT&T Watch TV’
First teased by AT&T CEO Randall Stephenson during testimony at the government’s anti-trust case against the AT&T/Time Warner merger, AT&T Watch TV is now on the cusp of moving from being vaporware to being a real product in the streaming market.
Stephenson went on CNBC the day after the merger was approved last week and offered this update:
“We will be launching, and you’re going to hear more about this next week, a product called ‘AT&T Watch TV.’ It will be the Turner content. It will not have sports. It’ll be entertainment-centered.”
No word yet on exactly which channels will be included in the “very, very skinny bundle,” but reports on investor-focused websites say the package will include TBS, TNT (sans NBA basketball), CNN and Cartoon Network, among other channels.
At a price point that’s either going to free or $15 (depending on whether or not you’re already a customer), AT&T Watch TV will be $1 cheaper than the next closest pay streaming competitor, which would be Philo starting at $16/month. That OTT streamer doesn’t include any sports, either.
Meanwhile, AT&T Watch TV is at least $20/month cheaper than another AT&T-owned streaming service that’s gained popularity in the past few months — DirecTV Now.
With DirecTV Now’s $35/month base package, you get 60+ channels, including A&E, Bravo, CNN, Disney, ESPN, Fox News, History, HGTV, MSNBC, Nickelodeon, TBS, TNT and USA.
We’ll keep you updated with launch details surrounding the imminent arrival of AT&T Watch TV right here on Clark.com!