Report: Amazon readying expanded private label brand Bloom Street


Last week we got news that Amazon has unconfirmed plans to open convenience stores in Seattle that would allow Prime members to get groceries.

Now we’re learning that Amazon may have even bigger designs to enter the supermarket industry.

Read more: 10 ways Amazon can save you money in your everyday life

Bloom Street private label likely on tap

According to Barron’s, financial analyst firm Pacific Crest Securities notes that Amazon seems to be making a play to get deeper into private label supermarket goods.

The online retailer is expanding its existing partnership with TreeHouse Foods–a top maker of private label goods for the grocery industry–to create a new Amazon private label called Bloom Street.

Amazon already has some private label goods marketed under the Happy Belly (nuts and coffee) and Mama Bear (baby care) labels.

According to Pacific Crest, the Bloom Street label is expected to include snacks, cereal, energy drinks, supplements, razors, cleaning supplies and air fresheners.

Two competitors in the market space that are likely to take a hit if Bloom Street becomes a reality are Clorox and Church & Dwight. The former makes household cleaners and kitchen supplies, while the latter is best known for its Arm & Hammer baking soda brand.

Ways to save even more with Amazon

Save money on scratch-and-dent gadgets

Amazon has a section on its site called Warehouse Deals, where you can shop for open box and returned items and items that were damaged in transit. Because the items aren’t in “perfect” condition for retail sale, they’re offered here at discounted prices.

Save money when Amazon messes up

Amazon Prime orders that qualify for free shipping and don’t come on time earn you a one-month extension of your membership for free. For non-Prime members, Amazon will refund shipping costs should your item arrive late. More details here.


Get money back on every transaction

Using the right plastic when you’re shopping Amazon is imperative. Our contributor Jesse Cook names the Amazon Visa card as being among the best choices.

You’ll get a 3% cashback reward for any purchases made in the Amazon marketplace; a 2% reward for purchases at gas stations, restaurants and drugstores; and a 1% reward for any other purchases. More details here.

Save money on your next smartphone

The hottest smartphone of 2016 could be a $50 handset! Amazon has teamed up with U.S. manufacturer Blu for the R1 HD. It’s a basic no-nonsense phone that’s available for as little as $50 thanks to a subsidy from the online retailer. More info on this deal here.  

Read more: 5 ways to maximize your savings on Amazon

Students can save 50% on an Amazon Prime membership

Source: Students can save 50% on an Amazon Prime membership by Clark on Rumble

Clark Deals
  • Show Comments Hide Comments