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If you’ve been reading through the Black Friday ad scans, you probably already know where you’ll want to be on Thanksgiving Day or Black Friday to grab those doorbuster deals.
But which stores offer the best discounts during the holiday shopping extravaganza? WalletHub.com found out.
RELATED: The best days to shop between now and Christmas
WalletHub’s analysts went through the 2017 Black Friday ad scans from 35 retailers — surveying nearly 10,000 deals — to determine which stores will have the largest advertised discounts this year.
These are WalletHub’s best stores for Black Friday, ranked by the average percentage discount:
The average discount for all 35 retailers was 37.1%. Costco, Ace Hardware and Bass Pro Shops were at the bottom of WalletHub’s list.
This graphic shows how retailers ranked in product categories like apparel and electronics:
One key thing to remember about this survey is that some retailers will increase their prices before the holiday to make the Black Friday discounts appear more significant.
In addition, those doorbuster deals are available in limited quantities, so not everyone will get the lower price.
To avoid overspending this holiday season, don’t get distracted by how much retailers tell you that you’re “saving.” Focus on the final price— not whether it’s 25%, 50% or 75% off!
RELATED: Black Friday 2017: 5 retail traps to avoid this holiday season
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This post was last modified on November 27, 2017 5:09 am
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