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People sometimes give money expert Clark Howard a hard time when he talks about how much he loves Costco, but he’s not the only one!
According to the American Customer Satisfaction Index (ACSI), Costco leads the pack of retailers in the category of department and discount stores. The warehouse club got a score of 83 on a 100-point scale.
Meanwhile, competitors BJ’s Wholesale Club and Sam’s Club both earned an ACSI score of 80.
Taking a look at the big picture, the study found that customer satisfaction with department and discount stores is down 1.3% to 77. That’s likely due to the competition from online retailers like Amazon.
“It’s very challenging for brick-and-mortar retailers to weather the online onslaught without also providing a superior in-store customer experience,” the report said.
When it comes to other discount retailers on the list, Dollar Tree (77) had a higher score than Dollar General (73), while Target (77) beat out Walmart (71) by six points. All four stores were down compared to the previous year.
For department stores, Nordstrom was at the top of the list with an 81, while Sears scored the lowest with an ACSI score of 73.
Costco | 83 |
All others (average of smaller stores) | 81 |
Nordstrom | 81 |
BJ’s Wholesale Club | 80 |
Fred Meyer (Kroger) | 80 |
Sam’s Club (Walmart) | 80 |
Dillard’s | 79 |
J.C. Penney | 79 |
Kohl’s | 79 |
Meijer | 79 |
Belk | 77 |
Dollar Tree | 77 |
Macy’s | 77 |
Target | 77 |
Ross | 76 |
Big Lots | 74 |
Dollar General | 73 |
Sears | 73 |
Walmart | 71 |
Source: ACSI
The annual ACSI Retail Report was based on 50,186 customer surveys collected throughout 2017. You can download a copy of the full report on the group’s website if you’re interested.
“Shop at stores with concrete floors” is Clark’s personal shopping motto. To avoid overspending, he has a rule that he doesn’t use a cart and only buys what he can carry in his hands — a tip many of his fans tell us they’ve started to follow.
Which warehouse club is best? Check out our Twitter poll and let us know what you think in the comments section below!
This post was last modified on June 15, 2021 2:25 pm
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