Team Clark is adamant that we will never write content influenced by or paid for by an advertiser. To support our work, we do make money from some links to companies and deals on our site. Learn more about our guarantee here.
Look out, Aldi… You’re about to get some competition from another German hard-discount grocery store!
Read more: 10 surprises you probably didn’t know about Aldi
After years of Aldi dominating the low-cost grocery market in the United States, archrival Lidl is finally set to make its way to American soil.
BusinessInsider describes Lidl as a cross between Trader Joe’s and Kroger.
The German grocer, which operates 10,000 stores in 26 European countries, is known for its low prices and emphasis on store brands, while also stocking a healthy smattering of popular name brands.
“I’ve shopped in Lidl in a number of places across Europe and they are exceptional,” money expert Clark Howard says. “When you walk into a Lidl… they look really upscale, but they are ruthless in cost control and, in turn, provide you with extraordinary prices.”
Lidl will open 10 stores in North Carolina, South Carolina and Virginia on June 15 and four more on July 13.
Following that, 80 more U.S. stores are on tap over the next 12 months.
Here are the stores that shoppers will get a crack at in June.
We’ll update this list regularly as more store announcements are rolled out!
The first 100 customers to arrive at each location will receive a wooden coin that enters them to win up to $100 in Lidl gift cards. Early shoppers will also receive a free Lidl reusable bag while supplies last.
The company is building its U.S. headquarters in Arlington, Va., but has eyes for expansion along the Eastern seaboard from Georgia to New Jersey.
Back in 2016, BusinessInsider reported that Lidl was considering the following locations in five other states:
The average U.S. Lidl is expected to be between 30,000 and 36,000 square feet. The typical Aldi, meanwhile, has about 10,000 square feet of sales floor space. Compare that with the average traditional supermarket that can be up to 45,000 square feet!
Sounds like Lidl might be the Goldilocks of the grocery industry — not too big and not too small… just right!
Read more: Sure, Aldi saves you money — but here are 5 other benefits of shopping there!
This post was last modified on June 26, 2017 1:38 pm
If you're considering subscribing to Fubo, you need to be comfortable missing out on some…
Are you looking for a way to earn 2% back on every purchase you make…
You're not alone if you're running a balance on your credit cards. Collectively, Americans are…
A big part of saving money comes down to knowing how to comparison shop. But…
If you work for a big company as a full-time employee, chances are you have…
Are you a Peacock subscriber? You soon will have to pay more to watch NBCUniversal's…