HBO Max Temporarily Slashes Subscription Fees for Select Users After Amazon Removal


If you have been on the fence about subscribing to HBO Max, now may be the time to jump in as a new or returning subscriber.

In the days following a public breakup with Amazon that saw millions of HBO Max users lose the streaming subscriptions they bought through Amazon Prime Video, HBO Max has announced an enticing discount to lure people back.

And the exciting news is that both new and returning customers can enjoy this discount. But you have to act fast, because the window to claim this deal is pretty small.

Here are the details.

New and Returning HBO Max Users Will Pay Half Price for the Next Six Months

HBO Max is offering new and returning users the chance to sign up for the ad-free version of HBO Max for just $7.49 per month for the next six months. That’s half off the regular price of $14.99 per month.

In order to claim this deal, you must sign up for it by September 26. Customers can sign up at or via the following distribution partners: Apple, Google, LG, Microsoft, Sony, Roku and Vizio.

HBO Max provided the following instructions for signing up:

From now through September 26, here’s how customers can access the offer:

  • Go to, click “Sign Up“ and select the Ad-Free monthly plan from the plan picker.
  • To sign up on Apple, Roku, Google, LG, Microsoft, Sony, or Vizio, download the HBO Max app and follow the instructions on the partner portal.

The lowered price will automatically be applied to your bill for the first six billing cycles.

Here are the terms and conditions for redeeming this deal:

HBO Max discount terms and conditions

HBO Max’s Normal Subscription Model Remains Unchanged

If you’re an existing subscriber of HBO Max, nothing should change for you.

And if you’re a new or returning subscriber, you’ll be subject to regular pricing options once your six-month promotional rate expires.

HBO Max has both an ad-free and ad-support subscription model. You can save money in the long-term if you’re willing to commit to an annual subscription for either.

The pricing for purchasing a subscription straight through HBO Max is as follows:

Subscription TypeMonthly Subscription CostAnnual Subscription Cost

Before you commit to opening a new account, you may want to check to make sure you aren’t missing out on a discount for HBO Max. For example, Cricket recently announced that it is giving its wireless customers a free subscription to the streaming service.

Why HBO Max Is Offering This Promotion

It’s pretty simple: HBO Max is offering this deal to try to keep its customers and pick up some new ones along the way.

As I covered earlier this month, Amazon and HBO Max are no longer strategic streaming partners.

Previously, customers could sign up for HBO Max on Prime Video and access the content through Amazon’s streaming ecosystem.

But as of September 15, those HBO Max subscriptions obtained through Amazon ceased to exist. Customers were notified and they’re no longer being billed, but that left many viewers scrambling to find a way to watch the HBO Max content.

“WarnerMedia made the strategic decision to cease offering HBO as a subscription through Amazon Channels (as well as other digital ‘channels’ providers) in the US,” a WarnerMedia representative told via email. “This aligns with the company’s mission to grow and own our one-on-one customer relationships, including with our HBO Max subscribers.”

Watch Newly Released WarnerMedia Movies With This Deal

HBO Max same day movie promotion

The timing of this six-month discount for ad-free HBO Max lines up well with a previously announced promotion of releasing WarnerMedia films in movie theaters and on the HBO Max streaming service the same day.


This came about as a result of the COVID-19 pandemic. It’s free for subscribers of the ad-free version of HBO Max and will feature new releases through the rest of 2021.

Here are some movies that will be available on HBO Max the same day that they’re released in traditional theaters between now and the end of the year. The descriptions come from HBO.

  • The Many Saints of Newark: The prequel to the groundbreaking HBO drama The Sopranos follows a young Tony Soprano and the man who made him — Dickie Moltisanti. (Available October 1)
  • Dune: This mythic and emotionally charged hero’s journey tells the story of Paul Atreides, a brilliant and gifted young man born into a great destiny beyond his understanding. (Available October 22)
  • King Richard: Follow the story of Richard Williams, father of legendary tennis champions Venus and Serena, who overcame tremendous obstacles to forge a path to success for his daughters. (Available November 19)
  • The Matrix Resurrections: The long-awaited fourth movie in the Matrix universe reunites original stars Keanu Reeves and Carrie-Anne Moss as Neo and Trinity, the iconic roles they made famous. (Available December 22)

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