Amazon just confirmed why it is the world’s top online retailer, having smashed its own record for sales over the five days comprising Black Friday weekend and into Cyber Monday.
While the Seattle-based company is coy about releasing exact sales figures, its chief executive officer said that the Amazon app saw orders on Cyber Monday jump more than 50% worldwide over the previous year.
Cyber Monday was Amazon’s best sales day ever
“Amazon customers shopped at record levels during the Turkey 5, ordering hundreds of millions of products from toys to fashion to electronics and Amazon devices,” company CEO Jeff Wilke said in an online statement. “Customers ordered nearly 140 million items from small businesses alone and this is just the beginning of the holiday season. We’ll continue to offer incredible deals and a vast selection of unique products, with fast and free shipping options all season long, and every day.”
Amazon’s previous largest sales day was Prime Day this year, which generated $2.4 billion, according to Digitalcommerce360.com. It is unclear by how big a margin Prime Day was outsold, but it figures to be considerable.
Aside from Amazon, other retailers posted record sales this past weekend:
- Home furnishings store Wayfair says it had historic sales on Cyber Monday, with customers purchasing “a sofa every 13 seconds, a mattress every eight seconds and a rug every two seconds,” the company said in an investors note.
- eBay says Cyber Monday was also its biggest day ever, with desktop sales beating out mobile. “[This suggests] that many people were diving into their gift lists from home or at the office,” a spokeswoman told Digitalcommerce360.
- Kohl’s reported that Thanksgiving Day was its biggest online sales day ever, although it did not release Cyber Monday figures, the website reports.
- J.C. Penney released some key insights from Thanksgiving weekend, including that customers who used their app on Cyber Monday spent 3.5 times more than all other shoppers.
- While Walmart hasn’t released its Thanksgiving weekend figures yet, analysts say its online sales for Cyber Monday came in surprisingly strong behind Amazon. They have become “more aggressive on pricing,” Daniel Ives, chief strategy officer and head of technology research at GBH told CBS News. “It’s really a battle royale between Amazon, Walmart and everybody else.”
Amazon also said that Whole Foods Market, which it bought earlier this year, smashed its record of turkeys sold during the Thanksgiving season.
You’d think with so much commerce over the long weekend that the retailers would be taking a moment to regroup, right? Wrong. There are still some “Cyber Week” deals out there. Here are a few great ones.
Here are some great deals for Cyber Week
The 2nd generation Echo Dot allows you to play music, make calls and provide information via Alexa voice command.
Echo Dot’s rival is the Google Home Mini, which is still selling for the low price of $29 at Google and places like Best Buy. The Google Home Mini has many of the same features of the Echo Dot, except it’s powered by the Google Assistant.
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