Playbook – Clark TV

Advertisement

Playbook – Clark TV products

Contact: [email protected]

Packages and minutes

Two packages and five minutes are produced per week with Clark Howard

  • Uploaded to BaseCamp weekly.
  • Contact Leah to be put on the list.

Request custom intros / outros for your station

  • Request through Leah

Clark “on set” with a look live or live shot

  • Request through Leah

Promoting Clark.com

  • As often as possible, have anchors refer to Clark.com for more great consumer information
  • When appropriate, use Clark as a verb. Example “Clark Howard is now going to show us how to ‘Clark’ our taxes with a new app…”

Market Visits
Plan a Clark market visit by reaching out to Leah or Christa DiBiase ([email protected])

Advertisement